One of Betsson AB's subsidiaries has entered the newly regulated Peruvian market with its first local licenses. For the Betsson and Betsafe namesakes, the licenses extend to online gambling and sports betting. We also anticipate obtaining the Inkabet trademark licensing shortly.
After launching in Latin America in 2008, Betsson has become a household name in Peruvian sports betting. The corporation entered the market with its Betsafe brand in 2019, and two years later, it bought Inkabet, a company that offered online casinos and sports betting to Peruvians.
Additional licenses in the region's Colombian and Argentinean markets join the group's existing ones. The City of Buenos Aires, the province of Buenos Aires, and Córdoba are all places where Betsson has licenses in Argentina.
Betsson’s Online Sportsbook & Casino License in Peru
Expressing his enthusiasm for the new local rule in Peru and the issuance of the licenses, Pontus Lindwall, the president and chief executive officer of Betsson AB, reaffirms the company's commitment to the local economy and the new national regulatory framework. According to sports betting news reports, this declaration underscores Betsson's dedication to the Peruvian market.
Reflecting on the corporation's financial performance, Betsson released its first-quarter financials in April. During this period, the company's sales surged by 12%, reaching €248.2 million ($265.8 million), with an impressive organic growth rate of 25%. The company's positive development, high customer activity, good growth, strengthened profitability in the fourth quarter, and new growth-oriented initiatives further underscore its success.
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